this award is previously given to Korean singers including SHINee, Seeya and FT Island, Japanese female idol group, ‘Berryz Kobo (Berryz工房)’ comprised of 5 members, Taiwan’s ‘James’ and ERU
10asia: After the performance of "Nodam" in Seungnam, Seoul, what are your future plans for your schedule?
Yoon Hyungryul: From now on, so I can be helpful in any musical I get involved it; for now, I am planning to concentrate on "Four-One's" activities. And to say anything, I am going to try hard so when I say "Four one", people will not ask "Are you Four minutes twins?" (laughs) Whenever I do interviews, they ask why I say "four-one" and I reply that "I am 2NE1's fan and Choi Soohyung hyung is Four minute's fan, so that's why I say 'Four-one.'" (Laughs)
10asia: Then who is your favorite member from 2NE1?
Yoon Hyungryul: Even though I like skills, I like Sandra Park the best. Hahaha.
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* Only traslated parts relevant to 2NE1.
Translated: euniicutiee @ ygs21
Source: 10asia
** Please do not take and/or remove without credits.
Written by Hangukdrama
Tuesday, 18 August 2009 22:03
2NE1 is truly the hottest girl group these days (no pun on ‘Fire’ intended XD) After winning 1st place in music programmes 5 times in a row, 2NE1 continues to bring in average 3.699% in viewer ratings for their own 2NE1 TV, which documents their lives. Now, they are the latest favorites by companies for endorsement and advertisements.
It has been announced this morning that 2NE1 will be the exclusive models for open market mall 11st. According to the branding team leader of 11st, ‘2NE1 is different from the typical girl groups concept and their fashion style appeals not only to the teens but also the 20s and 30s. They have the professional image that women likes and this is similar to 11st’s brand image.’
In response, YG Entertainment said ‘Even though 2NE1 is a new group, they have made a strong impact on audience and alot of companies have approached us with model proposals. Although 2NE1 TV is only broadcasted once a week, viewership is high and hence they are popular candidates as TV ad models.’
via Chosun
Debuting girl groups stress talent, not just looks
The criteria used for judging K-pop girl groups have changed in the last few months, according to experts in the entertainment circle.
They say fans have started to assess group members on talent rather than physical appearance, which had long been the determining factor of their popularity.
This change has called for a revolution in casting and managing new artists, forcing many would-be singers to undertake tough training courses even if they have passed through selective rounds of auditions.
2NE1, for example, a group of four members named CL, Bom, Dara and Minzy, are widely respected for their singing and dancing abilities, according to executive directors at YG Entertainment. Fans say they are attracted to the group not because of their good looks, but because of their professionalism.
“I like them because they don’t try to just gain boys’ attention,” said Julie Yoon, a high school senior and a fan of 2NE1. “They seem like real experts in their field and I think that is why so many people support them.”
Their popularity is not restricted to just girls.
“[2NE1] are not actually my ideal girl group because, you know, they are not really that girlish but I think they are cool,” said Teddy Kim, who is in his early 20s. “They sing well and I like their hip-hop-based music style,”
While 2NE1 now ranks at the top of Internet music sites such as Melon and Bugs Music and recently won first prize on the show “Music Bank” for their new song, “I Don’t Care,” there are voices saying 2NE1 would not have been so successful if they had debuted a few years ago. In the past, girl groups like Fin.K.L, S.E.S. Wonder Girls and Girls’ Generation made it on looks. The entertainment circle predicted back then that the best way to sell records was to lure men by promoting beauty.
“Traditionally, celebrities were all about beauty, about how they looked. Sometimes that surpassed their ability as singers or actors.” said Lee Bang-won, a lecturer on the history of Korean culture at Ewha Womans University. “But things are now changing for the better. People have realized that expertise in a certain field, in this case singing or acting, is apparently more crucial.”
Yang Hyun-suk, the president of YG Entertainment who recruited 2NE1 members, echoed these thoughts in a recent interview with the local press.
“To me, 2NE1 is the most beautiful group in the world,” he said. “Also, in the future, no matter what kind of song they work on, they will focus on perfection and this will not only be the case of 2NE1 but also many other groups that YG hopes to nurture.”
Since looking pretty might not be enough nowadays to make it in the entertainment world, new girl groups that cannot prove they are talented professionals are bound to attract criticism.
For example, some music fans were not impressed when the new group T-ara made its debut on the talk show “Radio Star” last month.
“I don’t see anything different from thousands of girl groups of the past,” said music fan Kim Hae-mi, 23. “They really are pretty but I doubt whether they have good singing skills since they haven’t even made their debut on stage yet,” she said.
Despite the changing trend, the reality is that judging people by their looks is not going to disappear overnight.
“Although it is now common for women to be rated according to their abilities in the entertainment world, the tendency of rating people by their appearances still prevails in the real world,” said Lee from Ewha Womans University.
“But if this change spreads across the entire society, the number of people who are worrying about their physical aspects is likely to decrease.”
2NE1 has revealed their hidden talent through broadcast programme.
2NE1 was on KBS 2TV ‘Entertainment Weekly’ aired on 22nd August in an interview and when asked by reporter Kim TaeJin about their ability in foreign lanaguages they said, “We know 6 foreign languages from Tagalog, to French, to English to Japanese.”
And in the interview, Sandara Park introduced herself in Tagalog, CL in French and Gong MinJi in Japanese language.
Also the girls talked about each members’ role in the group – Sandara is the atmosphere-maker, Park Bom is the one in charge of aegyo, and leader CL is the ‘omma (mother)’, and youngest member MinJi is in charge of roasting bread in their dormitory.
Member Sandara Park also talked about their broken Music Bank trophy which she had posted the photos to online, “The production team has came and contact us telling us ‘We will fix it’ after knowing that the trophy became 2 pieces.”