'Attracting TV viewers was the first priority. When Li, China's top player, reached her first Grand Slam final at Melbourne Park in 2011, losing to Kim Clijsters, the tournament drew 120 million viewers in China.'
若一场决赛能有这样的收视,这样的待遇。。。不为过。
再来
‘Seeing numbers like these, Tennis Australia signed a three-year deal with China Central Television and the Shanghai Media Group to broadcast the tournament throughout China, with a guaranteed minimum number of hours of coverage.’
‘The deal was in place in time for last year's tournament, which attracted 115 million viewers - without Li or any other Chinese player doing well.’